Visibility

Are Your Ads Visible?

Commonly, 15-30% of all exposures are never seen by the audience. And the time they can be seen can vary from less than a second to over a minute. Naturally, this has a big impact on how your campaign performs. Do you know the means and averages for your campaign visiblity? Rich will not only tell you that, but also tell you how long people who clicked had seen the ad.

Insights

Rich gives you insights on whether your ads were placed in-view (“above the fold” or if people scrolled down to it) and how visible time impacted campaign effect. We think you'll want to know where your ads were placed when they were never seen. Not all sites are great, and nobody wants to buy bad placements. Neither should you have to.